Case Studies
These case studies reflect how I operate as a founder and growth leader across SaaS, agencies, and website owners, with a focus on identifying growth levers and driving meaningful outcomes.
Scaling a $30M SaaS Portfolio
At SureSwift Capital, I oversaw growth across multiple SaaS companies, coaching CEOs and building repeatable systems to scale revenue and teams.
MVP to Exit: Building and Selling a SaaS
As the founder of MySiteAuditor, I built and scaled a global SEO platform, owning product, marketing, and go-to-market through a successful acquisition.
Scaling a Shopify App from $1.9M to $3M
At Back in Stock (Shopify), I led growth initiatives across acquisition and monetization, scaling revenue from $1.9M to $3M in a highly competitive ecommerce market.
Building a Global Digital Marketing Agency to Exit
As CEO and Creative Director, I oversaw strategy and execution for enterprise clients including Walgreens, Sprite, and Toyota, leading to a successful acquisition.
Scaling Checkli from 500K Signups to Exit
As the founder of Checkli, I built and scaled a checklist and process platform to over 500,000 signups, focusing on product-led growth, retention, and distribution before a successful exit.
Growing a B2B SaaS from $2.5M to $3.5M
At Docparser, I drove product-led growth across positioning, onboarding, and expansion, scaling the business from $2.5M to $3.5M in revenue.
Scaling a DTC Membership Business from $2M to $3M
At Tasters Club, I led growth as part of the SureSwift portfolio, scaling revenue from $2M to $3M by improving acquisition, retention, and pricing strategy.